Post on 10-Aug-2020
Buenos Aires, ArgentinaSeptember 27, 2018
BMW GROUPTHE FUTURE OF SUSTAINABLE (E)-MOBILITY.
IV ANNUAL LATIN AMERICA CLEAN TRANSPORT FORUM.
FACTORES DE CAMBIO
Medio Ambiente Urbanización Regulaciones y Políticas
Economía Cultura Expectativas de los Clientes
Cambio climático y sus efectos60% de la población en 2030
vivirá en ciudadesLimites de CO2,
Restricciones a importaciones
Escasez de recursos, incremento enlos precios de combustibles
Movilidad sustentable como parte delestilo de vida urbano moderno
Cambio en los Valores
POR QUE LOS VEHÍCULOS ELÉCTRICOS.
BMW IPERFORMANCE Y BMW I – AUGMENTANDO EL PORTAFOLIO DE BMW.ELECTRIFICACION SOBRE TODOS MARCAS.
DINÁMICO EFICIENTE
ELECTRIFICACION.
Híbridosenchufables
Los campeones de la eficiencia
electrificada.
Movilidad Visionario
Eléctricos
REVOLUCIÓN
Trenes motrices alternativosServicios de movilidad
EVOLUCIÓN
Motores de combustión eficienteTecnologías innovadoras
Modelos Convencionales
Individual volume shares < 4 %.
BMW GROUP BEV + PHEV COMBINED REGISTRATIONS. EXCELLENT MARKET POSITION GLOBALLY.
BMW Group 10 %
Tesla10 %
Chevrolet5 %
Renault 4 %
VW 5 %
BYD8 %
Mercedes 5 %
Nissan 5 %
Zotye5 %
BejingAuto6 %
Others* 37 %
Leading by far in the traditional car industry.
On eye level with Tesla.
* Source: IHS / POLK 14 December 2017 report; global new car registrations 2017 (BEV and PHEV combined).
CONVERGENCE OF MULTIPLE TRENDS IN THE AUTOMOTIVE INDUSTRY TO LEVERAGE THE POTENTIAL OF PERSONAL MOBILITY.
Automated Connected Electrified Shared
• Smooth traffic flow• Reduce accidents• Increase safety• Increase productivity
• Optimize eco-routing• Encourage multimodality• Early warning• Improved safety features
• Zero tailpipe emissions• Increase energy efficiency• Reduce sound• Leverage renewable energy
• Reduce congestion• Remove vehicles• Replace old inefficient cars• Reduce VMT
Sustainable mobility of the future
Proactive safety to ensure the full potential of these technologies
BMW i / iPERFORMANCE: PRESENCIA AMERICA LATINA 2018.
Mexico
Costa Rica
Colombia
Ecuador
Peru
Chile Uruguay
Paraguay
Argentina (2019)
Presencia BMW i / iP a Marzo 2018
En evaluacion
PanamaPanama
Brasil
ARGENTINA: ESTRATEGIA DE INVERSION 360°
Infrastructura publica y Privada Desarrollo Puntos de Ventas
Fuerza de Ventas y Asesoria
Publicidad y Mercadeo
Servicios post venta
360°E-Mobility Strategy
Capacitation Policia-Rescate
BMWi / eMobility Investment Plan Argentina
EV INCENTIVES- SELECTED MARKETS IN LATIN AMERICA.
JAMAICA CHILE COLOMBIA C. RICA MEXICO PANAMA ARGENTINA PARAGUAY URUGUAY ECUADOR
Monetary and Tax Incentives
No YESFuel Efficiency
Law
NO LUXURY TAX for i3 instead of
16% (Below$50,000 FOB)
VAT of 5% instead of
19%
YESVAT 0%-6,5%
In stead of 13% VAT
Legislation Pending
YESExempt from new vehicle & ownership tax
NO NO YESIVA 0% in
stead of 10%
YESLower IMESI
3,45% in stead of 34,5%-46%.
NO
Import Incentives YESNO IMPORT
DUTIES(instead of 13%- 20%)
NO YES NO IMPORT
DUTIES(in stead of
13%)
YES0%
Legislation Pending
NO YES5% instead of
18% up to 25%.
*YESIMPORTATION 5% instead of
35% TAXES
YESNO IMPORT
DUTIES(in stead of 15%-20%)
No Before 25.10.17
O%After 25.10.17
31% PHEVsI3 0%
Infrastructure Incentives
YES NO NO NO YES NO NO NO NO NO
Electricity Incentives NO NO NO NO Preferential TARIFF
NO NO NO NO NO
Vehicle use LimitationsFor Non Electric Vehicles
No YES YES YES YES NO NO NO NO NO
* Importation Benefit Limited to local producers
CHARGENOW. LA MÁS GRANDE RED DE CARGADORES EN EL MUNDO:
~ 160,000 PUNTOS DE CARGA EN 30 PAÍSES.
AU
EUROPE
Americas Asia/RoW
US2010213948
5301630
CA
3838
BR
NL
BEAT1368238
727147
CH2618
26CZ
10199
NO
PL
GB
PT
IE
SE
IT
DE73232868
DK18301543
FR13203
501FI
3932
ChargeNow 2017
ES74212
87232183
793784
1300291
5626
1333665
1478114781
717513
10060
ChargeNow 2017
TR121100
LU140
0
ZA
SG
JP
KR
HK
125125
00
2100413923
19945
3838
99
Coming soon
Coming soon
CN721721
TW
1810
MX
US
AU
JPKR
SG
BR
ATCA
BE
NL
DE
DK
NO SE
FI
PO
CZ
PT
ES
FRCH
ITTR
GB
IE
ZA
HKMO
LU
#BMW compatible units
#ChargeNow unitsCoverage > 80% Coverage = 0% - 40%Coverage > 40% Not relevant due to free access
Coming soon
NZ3422
NZ
BMW i. “El por qué” de un eléctrico y un hibrido." 20189
BMW i – PUBLIC CHARGING EXAMPLES COLOMBIA.
BMW i – PUBLIC CHARGING EXAMPLES IN MEXICO.
POI• Shopping centers• Universities• Street charging• Commercial partners• Government
BMW Public Charging :
+40 Public Charging stations+ 20 Dealer Charging StationsChargeNow Network and Webpage
Page 12
A WIDE RANGE OF STAKEHOLDERS TO NURTURE THE “ECOSYSTEM” REQUIRED FOR ELECTRIC VEHICLES, AS IN THE CASE OF MEXICO.
Industry
Mobility Partners
Electric Sector
Federal Government Local Authorities
Charging partners
PRO-ACTIVE MEASURES ARE NECESSARY TO ACCELERATE E-MOBILITY ADOPTION.
Present BMW i at events related to mobility, cars, renewable energy, universities, etc. to create “buzz”.
Create Awareness
Find & Address political stakeholders who are in favor of electric vehicles e.g. Central and local authorities.
Gain Political Support
Identify the companies, who excited about charging infrastructure and new mobility business models.
Find Infrastructure
Partners
Initiate deployment of infrastructure by proposing projects and bringing parties together.
Initiate Projects
Equip all relevant BMW dealerships with charging stations to create foundation for larger network.
Use Dealers
Create a committed and excited team within company to develop all necessary tasks prior to launch.
Internal culture
MOVING FORWARD WITH ELECTRIC MOBILITY
• This year, we will deliver more than 100,000 electrified vehicles to customers.
• We are currently gearing all BMW Group plants towards e-mobility. In the future, we will be able to equip all our models with every drive train. Flexible vehicle architectures and a flexible production network will allow us to respond quickly and efficiently.
• By 2025, we will offer 25 electrified vehicles – 12 will be fully-electric.
• The first series electric MINI, will be released in 2019.
• We are working hard and fast on the shift towards sustainable mobility.
MUST DO’S EV- PROMOTION IN LATIN AMERICA “GREEN TRANSPORTATION: ELECTRIC VEHICLES IN LATIN AMERICA” REPORT
Four main policy areas where governments in Latin America should focus attention on promoting EV uptake:
✓ Expand pilot programs for high-use electric vehicles, which have significant environmental benefitswhile demonstrating the effectiveness of EV technology to build public confidence.
✓ The more brands the better – customers demand variety
✓ Introduce stronger financial incentives, such as tax reductions for EVs and home charging infrastructure purchases, to reduce high up-front costs and make EVs more competitive with conventional vehicles.
✓ Increase non-financial incentives, such as access to preferential parking and driving lanes, and strengthen fuel economy standards to give car manufacturers incentives to invest in EV technology.
✓ Include EVs in broader long-term plans for the energy and transport sectors and introduce EV targets in climate change mitigation goals.
HACIA UN FUTURO ELÉCTRICO EN ARGENTINA
Argentina 2018-2021