2016 Eskritt Listing Presentation

M A R K E T I N G L I S T I N G C O N S U LTAT I O N

You’re ready to sell your property. While you’re looking forward to seeing the word “SOLD” posted from the curb, you know there’s a great amount to consider along the way. One of your first decisions is to select a real estate agent who’ll join you in the process. You deserve much more than a sign in the yard, fliers in a box and an occasional open house. You deserve an agent who will be at your side, from listing to closing, ensuring that your property sells smoothly and you get the most money possible from the sale.The Eskritt Group has local real estate market expertise which means we are able to interpret all data that dictates the optimum pricing strategy, so your property will be priced to sell. We will dig deep to learn the unique selling points of your property and neighborhood, so our marketing plans and staging strategies will effectively target and attract your potential buyers. It’s a formula for success.We will take the time to listen, understand your challenges and goals, and answer any questions you may have along the way. In the meantime, we hope you’ll take the time to review the attached information before our appointment so that we can get your property listed right away and get you on the move!We appreciate the opportunity to earn your business and look forward to helping you!

- Greg Eskritt and Mary Jo Eskritt

86 Asheland Avenue, Asheville, NC 28801Greg: 828.338.8121 | Mary Jo: 828.778.1783

[email protected]| www.TheEskrittGroup.com

GREG ESKRITTThe Eskritt Group

Greg brings vast knowledge and skills to the real estate market with years of customer service experience and real estate education. Prior to earning his Real Estate license, Greg earned a Bachelor's degree in Finance with a minor in Real Estate from California State University – San Bernardino. Greg relocated to Asheville, NC in 2013 to begin his career in real estate. At a very early age, Greg had the desire to get into the real estate field as he took a great interest in his grandfather's real estate business.Being a real estate agent demands customer service 24/7. Greg has held continuous jobs since he was sixteen years old in addition to being an active volunteer while attending school. Greg listens to his customers’ wants and needs, and delivers. He possesses the ability to bring new ideas to an established field, and is respected by his colleagues for his use of technology and his education background. Combining his strong background in customer service with his education and experience in real estate, he will provide outstanding service to anyone who is considering or is ready to purchase or sell a home.Greg looks forward to building his reputation in the Asheville area and is eager to help people make the most significant purchase of their lifetime with a smooth transaction, ensuring client satisfaction. If you are looking for a real estate agent who is competent, hard-working, passionate about real estate, a good listener, highly ethical, and focused on serving the needs of the customer, let Greg help you achieve your dream.



MARY JO ESKRITTThe Eskritt Group

As one of Buncombe and Henderson County premier real estate agents with The Eskritt Group, Mary Jo Eskritt goes the extra mile to provide her clients the most up to date information to make the most informed real estate purchase decision.Mary Jo started her career in real estate in Wisconsin as a broker and part owner of a successful local company. During her time in Wisconsin, she was voted REALTOR of th Year by her peers and was top 10 in the State of Wisconsin 5 years in a row for sale production.She is an excellent negotiator providing expertise in evaluating the current market and providing the most up to date market information. Her keen listening skills means she can find solutions to your real estate needs with ease and confidence.In 2013, Mary Jo was voted Buyer's Agent of the Year for all of Asheville's Keller Williams office.She holds the prestigious designations of

ABR Accredited Buyer RepresentativeCRS Certified Residential Specialist GRI Graduate of Realtors InstituteSFR Short Sale and Foreclosure ResourceSRES Senior Real Estate SpecialistILHM Institute of Luxury Home Marketing



I N T E R N E T M A R K E T I N G

When you list with me, we’ll have access to the Keller Williams Listing System, or KWLS. This proprietary, exclusive system ensures your property is marketed online 24/7 through more than 350 of the most popular search Websites.

EXTENDED MARKET REACH



P R I N T M E D I A



• Open House features in Sunday Showcase

• Full color photos of your Luxury Home

• Quarterly Publications

• Home featured monthly

• Full color photos of your property

P R O F E S S I O N A L P H O T O G R A P H Y



T E C H N O LO GY D R I V E N M A R K E T I N G

• Your Property Virtual Tour will be loaded on YouTube for Online Marketing Exposure.



Download Mary Jo’s Mobile App

Download Greg’sMobile App

W E B S I T E E X P O S U R E

www.TheEskrittGroup.com

S O C I A L M E D I A

www.facebook.com/theeskrittgroup

S TA G I N G

We want your home to be shown in the best possible light to prospective buyers to get you top dollar in the shortest amount of time.

We will create a warm and inviting environment focusing on the best architectural features and selling points of your home.



W H Y K E L L E R W I L L I A M S

Keller Williams is not your traditional Real Estate company. That is why it is not surprising that it is the fastest growing real estate company in North America and soon to be #1 globally. Our phenomenal growth is only part of the story:

• Largest independent real estate franchise

• A network of over 100,000 real estate consultants with a projected growth of 300,000

• 700+ offices in the US and Canada (50 Major Markets)

• Excellence in cutting-edge real estate training, real estate coaching and real estate education

• Most Innovative Real Estate Company – Inman News



W H Y K E L L E R W I L L I A M S

Technology• Leading-edge tech tools and training give me the edge in effectively

marketing your property online, 24 hours a day, seven days a week! Through KW’s exclusive Keller Williams Listing System (KWLS), your property is fed to more than 350 online search engines and available on KW’s Web network of more than 76,000 sites.

• Best of all, because of Keller Williams Realty’s “My Listings, My Leads” philosophy, every single Internet inquiry on your property will come directly to me so that I can follow up quickly on potential buyers for your property.

Teamwork• Keller Williams Realty was designed to reward agents for working

together. Based on the belief that we are all more successful if we strive toward a common goal rather than our individual interests, I’m confident that every Keller Williams professional shares the common goal of serving you, my client, in the best way possible.

Knowledge• Keller Williams Realty helps me stay ahead of trends in the real estate

industry through its comprehensive, industry-leading training curriculum and research resources. It’s what prepares me to provide you with unparalleled service.

Reliability• Founded on the principles of trust and honesty, Keller Williams Realty

emphasizes the importance of having the integrity to do the right thing, always putting your needs first. It reinforces my belief that my success is ultimately determined by the legacy I leave with each client I serve.

Track Record• I’m proud to work for the fastest -growing real estate company in North

America and the third-largest real estate company in the United States. It’s proof that when you offer a superior level of service, the word spreads fast.



C O N S U M E R- C E N T R I C . c o m



K E L L E R W I L L I A M S AWA R D S & H O N O R S



V A L U E O F W E B S I T E S



P R I C E R I G H T – AT T R A C T B U Y E R S

• Pricing your property competitively will generate the most activity from agents and buyers.

• Pricing your property too high may make it necessary to drop the price below market value to compete with new, well priced listings.



P R I C I N G M I S C O N C E P T I O N S

• The value of your property is determined by what a buyer is willing to pay and a seller is willing to accept in today’s market.

• Buyers make their pricing decision based on comparing your property to other properties SOLD in your area. Historically, your first offer is usually your best.

P R I C E R I G H T – T I M E O N T H E M A R K E T W O R K S A G A I N S T YO U



W H A T S E L L S – P R I C E R I G H T

• To get your home sold for the most money in the least amount of time, we have to price it “in the market”.



P R I C E C O M P E T I T I V E LY –T H E F I R S T 3 0 D AY S A R E C R I T I C A L



2016 Eskritt Listing Presentation

Real Estate

Transcript of 2016 Eskritt Listing Presentation