2nd presentation
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TEAM 2 AWESOME
Transcript of 2nd presentation
TEAM 2 AWESOME
TABLE OF CONTENTS
• CANVAS 1.0
• CANVAS 2.0• CHANGES• NEW COMPONENTS• RECAP
• HYPOTHESIS
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CANVAS 1.0
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CANVAS 2.0 - CHANGES
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CANVAS 2.0 – NEW COMPONENTS
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HYPOTHESIS
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Business Model Component: Value PropositionHypothesis: Professionals have the “laundry problem”
Test Surveys
Validation The majority stating that they would like to get rid of the “laundry task”
(Low, Very High)
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Business Model Component: Value PropositionHypothesis: People will pay a premium to have their laundry
picked up and delivered at home.Test Measure Product success through willingness to use
by conducting surveys and by the Landing Page
Validation If 50% of total business people interviewed answers positively and captures consumers
10(Low, Very High)
HYPOTHESISBusiness Model Component: Value PropositionHypothesis: Consumers will use our service if we return the
laundry back in 48 hoursTest Surveys
Validation 50% of people interviewed states 48 hours as an acceptable time range to get laundry back.
(Average, Average)
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Business Model Component: Value PropositionHypothesis: Consumers are willing to pay at least 1,8€ per shirt
Test Surveys
Validation If average price selected is between 1,6€ and 2€
(Average, High)
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HYPOTHESISBusiness Model Component: Key PartnersHypothesis: Laundry Services are willing to be our partners
Test Willingness to Partner defined through Managers’ interviews
Validation 50% of positive responses during our interviews
(Low, High)
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Business Model Component: Key PartnersHypothesis: Laundry services are able to deliver us the shirts back
in 10-24 hours (High, High - 16)Test Questionnaires and previous experience
Validation Service completed between the agreed period
(High, High)
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HYPOTHESISBusiness Model Component: Revenues StreamHypothesis: The premium that people pay in order to get
laundry picked up and delivered at home combined with a quantity reduction practiced by laundry services will create a significant profit margin.
Test Financial Projections and Interviews
Validation If surveyed customers are willing to pay 60% plus fixed costs of laundry services and if financial projections reveal a significant profit margin
(Low, High)
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Business Model Component: Key ResourcesHypothesis: Employed drivers are way to go
Test Surveys and questionnaires
Validation More than 50% are willing to provide the service with a salary of 900 average
8(Low, High)
HYPOTHESISBusiness Model Component: Key PartnersHypothesis: Offices are willing to be our partners
Test Interviews and meetings
Validation if the majority replies positively on a direct approach.
(Average, Average)
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Business Model Component: Key PartnersHypothesis: Offering an express service will increase the demand
for our servicesTest Surveys
Validation If requests of an express service are higher than a regular service
(Low, Low)
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